Shop of the future
TECHNOLOGY IN A FEEL-GOOD ATMOSPHERE
A MODERN MARKETPLACE ++ With its new “shop of the future” store design, O2 are presenting their latest technology in a feelgood setting. Tactile and visually appealing display modules entice shoppers to explore and discover, while lounge furniture and a relaxed atmosphere invite them to linger, offering a unique shopping and brand experience.
FULL SERVICE SICE 1998 ++ Whether the development of the first shop concept and rollout for the former brand Viag Interkom, a marketplace design or a current shop-of-the-future concept, we are the first choice for mobile network operators when it comes to countrywide shop redesigning. Again, the new concept challenges the project coordination to the highest degree and requires perfect teamwork between all trades. Within a very short period of time, high-quality furniture and precisely measured wall display units are produced and assembled with the utmost care. In addition to the production of furniture, we are also responsible for all aspects of the construction of the sales floors in our role as general contractor.
Facts & Figures
| When | Where | The challenge | Core activities | Store designs | Extent |
|---|---|---|---|---|---|
| From 1998 for Viag Interkom; since 2003 for o2 | Germany | Working with the brand through the difficult name-change and rebrand phase, development of a new brand identity, expansion and refit of up to 250 stores per year. | Shop Value Engineering, Shop Production, Shop General Contracting, Shop Services | o2 flagship stores, o2 stores, o2 partner shops, Shop-in-Shop Design: hartmannvonsiebenthal |
Full service for over 800 outlets since 2006 |
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